《凤凰周刊·珠宝》以有思想的时尚内容传导新奢华主义的价值观，并以富有冲击力的设计概念符合中国新兴奢侈品消费阶层的审美阅读习惯；《凤凰周刊·珠宝》首开珠宝、私人奢侈品杂志主动传播策略，以配置精美展示架的全国公共阅读系统直接圈定全国60多个以二线城市逾7000万高端消费者；《凤凰周刊·珠宝》作为智囊型传媒机构，旨在协助广大客户收获品牌、营销策划等高附加值的回报。

Phoenix Jewelry Magazine delivers New Luxury value through her thoughtful fashion content and adopts the impressive design style to cater to Chinese emerging luxury consumer group. Phoenix Jewelry Magazine has established a public reading system covering over 60 major and subordinate cities to target 70 million top consumers in the country. As a brain trust media organization, Phoenix Jewelry Magazine is earnest to assist our clients in brand plan and marketing strategy.

 

【主动传播渠道Active Circulation Channels】

全国婚纱摄影名店 Wedding Photo Studios

全国美容名店 Beauty Salons

全国珠宝名店 Jewelry Stores

全国健身俱乐部 Fitness Clubs

高端消费者直投 Direct Mail To Top Consumers

客户定制发行 Customized Magazine Distribution

以全国60多个一二线城市逾5000万主流珠宝、私人奢侈品消费者为主体组成的庞大读者群

A large reader group composed by more than 50 million jewelry & personal luxuries consumers distributing in the country’s over 60 first and second-class cities.

 

【常规传播渠道 Original Circulation Channels】

凤凰时尚 http://fashion.ifeng.com/

读者订阅与零售 Subscription and Retail

新浪网读书频道《凤凰周刊·珠宝》原版电子杂志 Electronic Edition Posted on Reading Channel of Sina Website, which ranks one of the top three Chinese Internet portals.

搜狐网女性频道《凤凰周刊·珠宝》独家专栏传播渠道 Electronic Edition Posted on Female Channel of Sohu Website, which ranks one of the top three Chinese Internet portals.

《凤凰周刊·珠宝》官方网站传播渠道 Phoenix Jewelry Magazine Official Website

专业编辑内容 Professional Editing Content

每月逾200P精彩主刊 Over 200-page magazine each month

目标精准的随刊别册 Obvious targeted insertion booklet

客户独享的品牌特刊 Customized Special Supplement

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